Marketing is an essential aspect of any business, and it’s crucial to hire the right professionals to help you achieve your marketing goals. However, not all marketers are created equal. Some have exceptional IQ and EQ, while others may lack both. In this blog, we will discuss why not all marketers are created equally, how IQ and EQ impact client and marketer success, and why a degree can help provide professional strategies that work.
Digital marketing has a low barrier to entry, and as a result, the market has become flooded with novice digital marketers. Many of these marketers claim to be experts, but they lack the necessary skills and experience to deliver effective marketing strategies. Therefore, it’s important to be cautious when hiring a marketing service provider and ensure that they have the necessary qualifications, skills, and experience. Remember, anyone can start a social media account and call themselves a marketer!
IQ (Intelligence Quotient) and EQ (Emotional Intelligence Quotient) are two critical factors that can impact the success of a marketer. IQ is important for data analysis, problem-solving, and strategic planning. However, EQ is equally important for building relationships, understanding customer needs, and effective communication. A marketer with high IQ and EQ is more likely to understand the market and deliver better results.
Moreover, a degree in marketing can help provide a marketer with professional strategies that work. A marketing degree provides students with the necessary skills and knowledge to develop marketing plans, create effective advertising campaigns, and conduct market research. Students also learn about consumer behaviour, branding, and public relations. Therefore, a marketer with a degree is more likely to deliver better results and help their clients achieve their marketing goals.
When selecting a marketing supplier, doing due diligence on LinkedIn can help ensure that you are working with a quality supplier. LinkedIn allows you to review the profiles of potential suppliers and assess their skills, experience, and education. It also allows you to see their connections, recommendations, and endorsements, giving you insight into their reputation and relationships in the industry.
When it comes to marketing services, not all marketers are created equally. Remember, you should never settle for mediocrity!
It’s essential to be cautious when hiring a marketing service provider and ensure that they have the necessary qualifications, skills, and experience. IQ and EQ are critical factors that can impact the success of a marketer, and a degree in marketing can help provide a marketer with professional strategies that work. Don’t settle for average marketing services; choose a qualified, experienced, and professional marketer to help you achieve your marketing goals. Do your research, ask for credentials and don’t be afraid to demand results!
