Who Are Togs swimwear?

TOGS Swimwear is an iconic luxury Australian swimwear brand. The TOGS General Manager, engaged BRANDiT for support and guide them as they refreshed their brand for new generations, the goal, bring the age of customers done from their 50-75’s, down to 30-50, bringing the next generation of customer to TOGS. 

 

TOGS worked with BRANDiT using our Outsourced Marketing Department, managing all their marketing needs by one team dedicated to their success. 

Project elements

  • Outsourced Marketing Department

  • Web Development + ERP Set-up

  • E-Comm Management

  • Social Media

  • Graphic Design

  • Lead Generation (Google Ads / Fb & Insta Ads)

  • Newsletters / EDM’s

  • Influencer Management

  • Outsourced Marketing Department

  • Web Development + ERP Set-up

  • E-Comm Management

  • Social Media

  • Graphic Design

  • Lead Generation (Google Ads / Fb & Insta Ads)

  • Newsletters / EDM’s

  • Influencer Management

the brief

Looking to modernise their brand for a younger market TOGS worked with BRANDiT as their Outsourced Marketing Department clients allowing us to help guide them through the transitional process. Refreshing all elements of the brand from a new e-comm websites through to refresh brand visuals and tone, younger imagery and a commitment to build a new generation of TOGS customers on Instagram and reduce the age on Facebook.

TOGS Responsive site
TOGS Swimwear | BRANDiT Project
TOGS Swimwear | BRANDiT Project
TOGS Swimwear | BRANDiT Project
TOGS Swimwear | BRANDiT Project
TOGS Swimwear | BRANDiT Project
TOGS Swimwear | BRANDiT Project
TOGS Swimwear | BRANDiT Project

Comment From The General Manager

My experience working with Michelle has been inspiring. Michelle is passionate about business strategy, data analysis, comes up with some great concepts and initiatives and always follows through with the projects we are working on. She always goes above and beyond to ensure their success.